Week+5+Document

Overview This week, you will complete your PSA. As with your two previous videos, you will need to upload the finished video to both your course wiki and a free video hosting site, such as TeacherTube. As you begin the final editing process, you want to be certain of the following points: · Your PSA is 60 seconds or less and covers a specific topic. · The PSA grabs attention and offers specific action items related to your topic. · The PSA includes clear and well-written voiceover narration. · You have included two or more video, text, graphic, and motion elements. · The audio is seamlessly blended and adds interest to the story. · The PSA is in a Web format and can be posted at one of the free video sites.
 * Week 5 Assignment: Public Service Announcement (PSA) Post-Production**

Rubric: PSA Post-Production Use this rubric with your Assignment. This rubric addresses both your video and your revised pre-production proposal, which you will submit this week using the “Revised Pre-Production Document” assignment space. **ê** ||  **Accomplished**  ||  **Proficient**  ||  **Needs Improvement**  ||  **Not Acceptable**  || **(10 points)** || Project proposal clearly details purpose, audience, genre, elements, needed equipment, locations, distribution format, crew, and schedule of deliverables. Adjustments to the project proposal are determined early and clearly explained. **(10 points)** || Project proposal identifies purpose, audience, genre, elements, needed equipment, locations, distribution format, crew, and schedule of deliverables. **(8 points)** || Project proposal inconsistently identifies purpose, audience, genre, elements, needed equipment, locations, distribution format, crew, and schedule of deliverables. Adjustments to the project proposal are also inconsistent. **(6 points)** || Absent or incomplete. **(0 points)** || **(10 points)** || Provides a complete, well-considered shot list with documentation and explanation of any new shots taken in the moment of filming. **(10 points)** || Provides a shot list with documentation of any new shots taken in the moment of filming. **(8 points)** || Provides a shot list but inconsistently documents new shots taken in the moment of filming. **(6 points)** || Absent or incomplete. **(0 points)** || **(20 points)** || The PSA is 60 seconds or less and covers a specific topic concisely and clearly. The PSA grabs the viewer’s attention and offers specific action items related to the topic. The PSA includes clear and well-written voiceover narration. **(20 points)** || The PSA is 60 seconds or less and covers a specific topic. The PSA includes appropriate voiceover narration. **(16 points)** || PSA is too short or too long to effectively present the topic and/or lacks a concisely discussed topic. Voiceover narration is ineffectively used. **(14 points)** || Absent or incomplete. **(0 points)** || **(20 points)** || The video is edited so that only high quality shots remain. The PSA employs two or more video, text, graphic, and motion effects. The PSA’s audio is seamlessly blended and adds interest to the story. The PSA is in Web format and can be viewed online. **(20 points)** || The video is edited so that most of the shots are high quality. The PSA employs at least one text, graphic, video, or motion effect. PSA utilizes appropriately blended audio. PSA is in a Web file format and can be viewed online. **(16 points)** || The video includes several lower quality shorts. It is edited using only a few shots, where more edits/shots would have enhanced the overall quality. PSA is in a Web file format and can be view online. **(14 points)** || Absent or incomplete. **(0 points)** || **(20 points)** || Audio is clear and effectively assists in communicating the main idea. Narration consistently communicates ideas with enthusiasm, proper voice projection, appropriate language, and clear delivery. **(20 points)** || Audio is clear but occasionally does not communicate the main idea. Generally, the narration communicates ideas with proper voice projection, adequate preparation, and delivery. **(16 points)** || Audio is inconsistent in clarity related to volume. Often, the background audio overpowers the primary audio. **(14 points)** || Absent or incomplete. **(0 points)** || **(10 points)** || Team allots and documents time for each phase of the design and development process. It completes all or most phases on schedule. **(10 points)** ||  ||   || Absent or incomplete. **(0 points)** ||
 * **Tasks**
 * **Student project proposal**
 * **Shot list**
 * **Public Service Announcement – Content**
 * **Public Service Announcement – Technical**
 * **Audio and voice editing**
 * **Time management**

**(10 points)** || The team documents how it brainstormed, discussed, and solved problems. The team documents division of responsibilities and describes how strengths of individual efforts were used. The team clearly collaborates and interacts with each other. The team expertly creates, plans, and manages the project proposal to ensure delivery of final PSA. **(10 points)** ||  ||   || The team did not work together; the team does not share the workload. **(0 points)** ||
 * **Teamwork**

Week 5 Assignment: PSA Post-Production Directions 1. Complete the editing and audio work for your PSA. As you finalize it, use the rubric to self-assess your work. Make final adjustments as needed. 2. Finalize all revisions to your PSA Pre-Production document. You will submit this document separately using the Week 5 “Revised Pre-Production Document” assignment space. 3. Determine your options for exporting video to different mediums, formats, and file types. 4. Upload your movie to the following locations: · Your course wiki (Note: Use the one you created for EDLD 5306; add a new page for this video. Each member of the group should upload a copy.) · One of the following free video hosting Web sites: YouTube ( // [|http://www.youtube.com] // ), TeacherTube ( // [|http://www.teachertube.com] // ), Google Video ( // [] // ), or Flickr ( // [|http://www.flickr.com] // ) · Invite your class to visit your site and view your video. 5. As a team, debrief about your experiences producing the PSA. 6. Individually, add a 150-word post to your course blog related to the project. Your post should: · clearly analyze the group’s pre-production, production, and post-production process; shot and editing selection; Web delivery formatting decisions. · offer insights into how the group can improve their public service announcement. · identify copyright attribution for assets. · discuss your team’s collaboration and interactions with each other. 7. Complete this table to direct your coach and professor to your blog and video posts. When did you post the your 150-word PSA post (time/ date)? ||  || **When did you post the PSA (time/date)?** 8:30 pm Sept, 20, 2010 ||   || **When did you post it?** 8:00 pm Sept, 20, 2010 ||  ||
 * What is your blog’s URL?
 * **What is your wiki’s URL?** http://ed5363psa.wikispaces.com
 * **What is the URL of the free site where you posted your PSA?** http://www.youtube.com/watch?v=MRpQV5zDjeA

Project Proposal Create your project proposal here. As you produce your public service announcement during Weeks 4 and 5, revise this proposal as needed before submitting it to your coach again in Week 5. Each member of the team needs a copy of the proposal. police officer's
 * General Information ||
 * Name(s) |||||| Ing Mu, Vicky Satterwhite, Ranada Smith, Julie Barber, Melba Gilbert ||
 * Project title |||||| Cyberbully Alert!! PSA ||
 * Purpose |||||| Bringing awareness of cyber bullying and safety ||
 * Audience |||||| 6 -12 students, parents, teachers ||
 * Program length |||||| 1 minute ||
 * Costumes |||||| Everyday clothes, police uniform ||
 * Sets |||||| Computer lab at school, hallway/lunchroom at high school,

office at a high school || police officer's office at high school (take out). || Vicky Satterwhite, Melba Gilbert ||
 * Props |||||| Computer, iphone or droid device ||
 * Locations |||||| Computer lab, hallway/lunchroom at high school,
 * Crew ||
 * Director(s) |||||| Ing Mu and Julie Barber ||
 * Scriptwriter(s) |||||| Ranada Smith, Julie Barber,
 * Talent |||||| Elizabeth Barber, Alternative Learning Center staff (add),   unidentified students, ﻿Campus Police  ||
 * Camera operator(s) |||||| Melba Gilbert, Julie Barber, Ing Mu ||
 * Editor(s) |||||| Ing Mu and Melba Gilbert ||
 * Schedule of Deliverables ||
 * Project phases ||  Due date  ||  Owner  ||
 * Script Outline || 9-12-10 || Julie Barber ||
 * Script Narrative || 9-9-10 || Ranada Smith ||
 * Shot List || 9-9-10 || Melba Gilbert, Ing Mu ||
 * Audio Recording || 9-17-10 || Ranada Smith, Vicky Satterwhite ||
 * Video Clips || 9-16-10 || Melba Gilbert, Julie Barber, Ing Mu ||
 * Background Music/Effects || 9-17-10 || Melba Gilbert, Ing Mu  ||
 * Edited Video ||  || 9-19-10 || Ing Mu, Melba Gilbert ||
 * Images ||  || 9-19-10 || Ing Mu, Vicky Satterwhite ||

Script Outline Add a copy of your script outline here. As you produce your public service announcement during Weeks 4 and 5, revise this proposal as needed before submitting it to your coach again in Week 5. Each member of the team needs a copy of the proposal.

Scene 1 Introduction-Inflammatory words fly around the screen Camera focuses on computer screen with inflammatory language. The camera pans out to show a student at a desk (frightened). The title overlays the images on the screen.

Alfred Hitchcock music plays in the background and voiceover narration. Scary background music.

Scene 2 Why is cyberbullying dangerous? Student texting. Images of devices used for cyberbullying. Includes voiceover narration.

Scene 3 What it is- Perhaps images (pictures) with words for cyberbullying could fly around the screen. Title (Cyberbully Alert!) flashes on screen. Includes voiceover narration.

Scene 4 Student's hands holding a cellphone Voiceover narration.

Scene 5 Close up of computer with inflammatory language. Voiceover narration.

Scene 6 Computer monitor with student's fist held up  Scene 7 Examples-2 students arguing, 1 going off to text to everyone on MySpace. Includes voiceover narration. Scene 7 Final word-The camera zooms back in to focus on the computer screen. Once again, it shows the inflammatory language but now shows the student backspacing over it. As the words are erased, the narrator states "Remember...Harassment and intimidation are unacceptable ...You deserve respect! (Not in the 1 minute version. Included in the longer version) Scene 8 What to do about it- student tells police officer. Text appears on screen to tell a teacher, police, someone.  Includes voiceover narration.  Scene 9 Student tells police officer at school  Scene 10 Contact info for help-www.haltabusektd.org Includes voiceover narration.  Scene 11  Credits and copyright information rolls on the screen and fades to black.

***Scene 7*** Final word-The camera zooms back in to focus on the computer screen. Once again, it shows the inflammatory language but now shows the student backspacing over it. As the words are erased, the narrator states "Remember...Harassment and intimidation are unacceptable ...You deserve respect! (Not in the 1 minute version. Included in the longer version)

Stop ....Think... Before you click" Ran out of time

Alfred Hitchcock music plays in the background. Scary background music.

Narration Script Add a copy of your narration script here. As you produce your public service announcement during Weeks 4 and 5, revise this proposal as needed before submitting it to your coach again in Week 5. Each member of the team needs a copy of the proposal. Stop ...Think....Before you click If you wouldn't say it
 * Intro

face-to-face, don't say it online.

Cyberbullying is a harmful and mean act that is carried out by an individual or group of people using technology devices such as emails,texting instant messaging, social networks. voicemails and chat rooms.

Cyberbullying is a silent crime. You don't always know who the perpetrator is and It spreads quickly through schools and communities.

Example ﻿Disclosing embarrassing information about someone, spreading rumors, sending obscene pictures or making threats by using communication devices are all examples of cyberbullying.

If you are being cyberbullied, Speak up and out loud! Tell your parents ... tell a teacher.... tell the police ..document it... and, if needed, change your cell phone number and all usernames.

For more information contact the Kids/Teen Division of Working to Halt Online Abuse at [|www.haltabusektd.org].

Remember...Harassment and intimidation are unacceptable ...You deserve respect! (Not in the 1 minute version. Included in the longer version)

Stop ....Think... Before you click ||

Shot List Add a copy of your script outline here. As you produce your public service announcement during Weeks 4 and 5, revise this proposal as needed before submitting it to your coach again in Week 5. Each member of the team needs a copy of the proposal. Over the shoulder long shot of computer screen with inflammatory / inappropriate language. Images of inappropriate / cyberbullying text flash on screen. This was changed in the moment of filming to more clearly introduce the topic. || None || Adobe Photoshop / Flash || Close-up of a student's hands texting - composing inappropriate text message computer monitor with legible inappropriate language. (I think this shot is same as above, so I will use my shot with the ) Shot one became shot two. || computer screen to view inappropriate text messages and/or pictures being sent and received. || cell phone with qwerty keyboard || Pan horizontally to reveal student's visibly frightened appearance. (Unfortunately the young woman who turns around in this shot looks like she is laughing instead of frightened) Still shot of hands. This shot was changed in the moment of shooting to more accurately reflect the background voice over timing and subject matter. Narration begins here. || Adobe Photoshop || Real time medium shot of two students arguing. Flash Alpha tween of words "Cyberbullying Alert." Still shot was added here as the PSA unfolded. It seemed more appropriate to place a still shot instead of real time medium here. || None - computer software application file || Ing Mu creation || None. || Adobe Flash software || One of the arguing (cyber - bullying) students from Shot 4 now texting the other (cyber- bullied) student inappropriately. Close up of computer screen where student is composing cyber bullying email. Original shot 1 is now shot 5 due to timing and scripting updates. || Computer Lab || Computer from lab || Cross-fade to Bullied student meeting with on-campus police to report cyber bullying. Still screen shots of cyber bullying message being composed, and clenched fist of recipient of a cyber bullying message. Still shot was added to emphasize anger that cyberbullying creates. || Various computer labs || Original computer with bullying message still visible. Two students interacting violently. Shot number 7 was originally shot 5 but was adjusted and moved to shot 7 as the timing and layout of the PSA became more fine tuned. || Local high school hallway. || Zoomed in shot of a student texting bullying message. The screen shows "U r stupid" Original actor from shot two continues to compose message. This shot was changed in the moment of shooting to add continuity to the PSA. ||
 * Name(s) || Ing Mu, Vicky Satterwhite, Ranada Smith, Julie Barber, Melba Gilbert ||
 * Project Title || Cyberbully Alert! ||
 * Shot Number || 1 -
 * Shot Number || 1 -
 * Location || N/A ||
 * Talent || web technology students Ing Mu creation ||
 * Props || Computer, student email accounts
 * Special Equipment || Video Camera, tripod
 * Shot Number || 2 - Camera close up of
 * Shot Number || 2 - Camera close up of
 * Location || Computer lab at local high school ||
 * Talent || Unidentified student's hands - zoom in on cell phone
 * Props || Computer Cell phone with qwerty keyboard ||
 * Special Equipment || Video Camera / tripod,
 * Shot Number || 3 -
 * Shot Number || 3 -
 * Location || Computer lab ||
 * Talent || Unidentified student's hands - zoom in on cell phone ||
 * Props || None ||
 * Special Equipment || Video Camera / tripod
 * Shot Number || 4 -
 * Shot Number || 4 -
 * Location || Hallway / lunchroom / at local high school
 * Talent || Two students with approved internet agreements
 * Props || Video Camera / Tripod
 * Special Equipment || none.
 * Shot Number || 5 -
 * Shot Number || 5 -
 * Location || Hallway at school
 * Talent || One student ||
 * Props || Iphone or other droid type cell phone, Video Camera / Tripod
 * Special Equipment || None ||
 * Shot Number || 6 -
 * Shot Number || 6 -
 * Location || Officer's office at local high school
 * Talent || Officer, student ||
 * Props || Iphone or other droid type cell phone, Digital Camera / Tripod ||
 * Special Equipment || None. ||
 * Shot Number || 7 -
 * Shot Number || 7 -
 * Location || Computer lab at local high school
 * Talent || Web Technology students ||
 * Props || Computer, Video Camera / Tripod ||
 * Special Equipment || None ||
 * Additional Shots ||
 * Shot Number || 8 -
 * Location || Computer lab at local high school ||
 * Talent || Student ||
 * Props || Cell phone, Video Camera / Tripod ||
 * Special Equipment || None ||

Zoomed in shot of a student on Facebook putting bullying message. Flash file with words regarding what to do and who to contact in the event cyberbullying occurs. || Ing Mu creation. || None. || Adobe Flash software || Shot 10 was original shot 6, but was moved as the PSA was edited and finalized and in conformity with the voice over. ||
 * **Shot Number** || 9 -
 * **Location** || N/A ||
 * **Talent** || Student
 * P**rops** || Cell phone, Video Camera / Tripod
 * **Special Equipment** || None
 * **Shot Number** || 10 Student conferring with local campus police officer. NEW SHOT ||
 * **Location** || Local high school hallway
 * **Talent** || Unidentified high school student, campus police officer. ||
 * **Props** || Police officer's notepad, cell phone, video camera / tripod ||
 * **Special Equipment** || None. ||


 * Shot Number || 11 Flash file with website of the teen division of the working to halt onlilne abuse website. Background image of computer lab. NEW SHOT ||
 * Location || Computer lab. ||
 * Talent || Ing Mu creation ||
 * Props || None. ||
 * Special Equipment || Adobe Flash software ||
 * Shot Number || 12 Credits and copyright information rolls on the screen ||
 * Location || N/A ||
 * Talent || Ing Mu ||
 * Props || N/A ||
 * Special Equipment || Video Editing software ||
 * Props || N/A ||
 * Special Equipment || Video Editing software ||

Copyright Information Note any citation and fair use guidelines to any visual or audio assets you use in your public service announcement here. As you produce your public service announcement during Weeks 4 and 5, revise this proposal as needed before submitting it to your coach again in Week 5. Each member of the team needs a copy of the proposal.
 * NO COPYRIGHT NEEDED FOR VIDEO AND IMAGES. ALL SHOTS AND FOOTAGE ARE ORIGINAL.**
 * AUDIO OF SOUND EFFECTS AND MUSIC COURTESY OF www.freefx.co.uk**
 * Images of logos are from the Facebook, Myspace, and Twitter sites**
 * Image of iphone is from www.apple.com**